YouTube Custom URL Claim Channel Name

Learn how to claim a custom YouTube URL for your YouTube Channel in this detailed guide.

Google associating YouTube with Google+ profile and disconnecting it again has made it difficult to fully understand the options for changing name and custom URL for YouTube channels.

Also, YouTube adopting different custom URL structures (as you will see in the later parts) over the past few years can be easily confusing for YouTube creators.

Custom URLs provide an easy-to-remember and unique YouTube username that can be handy to navigate to your channel or spread the word about it to your audience. Your custom URL for the YouTube channel makes it easy to link to your channel and easy for your subscribers to visit your channel.

It’s like having a unique username, similar to a Twitter handle or a Facebook username that makes it easy to connect with other users. Your subscribers can remember the custom YouTube URL and find your channel easily.

In this detailed guide, we will discuss i) why custom URLs are necessary, ii) look at the possible custom URLs structure for YouTube and then finally iii) guide you to claim the custom URL of your choice for your YouTube channel.

I will also make an effort to clarify the YouTube association with Google+ and how it can affect your channel presence. Feel free to skip to the section of claiming YouTube custom URL directly.

Why need a Custom YouTube URL

I am sure you wouldn’t be reading this article if a custom YouTube URL wasn’t necessary to you but here’re few reasons why you should make an extra effort to secure the custom Youtube URL of your choice.

  • Easy to remember for your YouTube Channel subscribers
  • Easy to share on websites/email/business cards for your prospective audience
  • Branding Purposes – Having a consistent presence across several platforms

Structure of Custom YouTube URL

YouTube custom URL was previously easy to claim, and you just had to choose the username when you signed up for the platform. Your custom URL then would have been simply

YouTube allowed selecting usernames on the basis of first-come, first-serve back then. But as the YouTube platform was associated with other Google products, mainly Google+, there was a need to make the usernames on both platforms consistent.

Making the usernames consistent with Google+ became challenging as there were already millions and millions of existing users with their previous usernames when they signed up for YouTube.

Additionally, after YouTube channels became inactive or deleted, those usernames weren’t released for new channels making it difficult to have useful usernames for channels to reflect their brand names.

After several iterations of custom URLs and with dissociation with Google+ (discussed in the later section), YouTube has now adopted a simple structure for custom URLs.

Basically, you are now limited to either ID-based default URL or Customised URL. The previous short usernames with just the link are now called legacy username URLs.

Your YouTube channel can now have the following possible different URLs;

Legacy YouTube username Custom URL

If you signed up for YouTube in the past, you might have been simply assigned custom URLs in the following formats.

These are now legacy usernames for your YouTube channel. The URL will still remain the primary channel URL if you have one already and will redirect to your channel. Such legacy Youtube custom URLs can no longer be changed.

YouTube ID-based URL

This is the standard URL of your YouTube channel that you get by default when you sign up for the platform. The ID-based URL uses a unique channel ID that is added to the end of the URL along with the channel.

Current Custom YouTube URL Format

As you become eligible for a custom URL (more on that later) for the YouTube channel, you can grab an easy to remember URL in the latest structure provided by YouTube. The most recent custom YouTube URL is in the format of;

If you just use after claiming the custom URL in the above format, you will be redirected to your channel reflecting the ID-based URL or a legacy YouTube username, if you have one.

Requirements for Custom YouTube URL

Custom URLs for YouTube are based on several factors including your channel and Google identity, your associated website, your channel branding and your description among others. YouTube let you easily choose your username on First-come, first-serve basis in the past. But there are certain requirements you need to fulfil now to be eligible for a custom URL for YouTube.

The YouTube custom URL requirements include;

  • Minimum of 100 subscribers of the YouTube channel
  • More than 30 days old YouTube Channel
  • YouTube Channel must have uploaded Photo as Channel Icon
  • Has photo uploaded for YouTube channel art

Steps to Claim Custom YouTube URL for YouTube Channel

Once you fulfil the requirements, you are eligible to claim a custom URL for the YouTube channel.

Follow the steps below to claim a custom YouTube URL for your channel.

Step 1: Log into your YouTube account. You will need your Google account details to log in.

Step 2: Click on your profile icon on top right and click on the YouTube settings icon (that looks like a gear).

YouTube Channel Settings Gear

Step 3: You will be in the overview section of your Account Settings page for YouTube Channel.

Step 4: Click on the Advanced link just below your Name and Icon.

Overview and Advanced Section of YouTube Profile

Step 5: Under “Channel Settings” you should see a confirmation that you are eligible for a custom YouTube URL. Click on the “Claim it here” link. (You will only see this link if your channel is eligible, see the requirements above.)

Eligible for Custom URL Claim Link

Step 6: You will be presented with a “Get a custom URL” box with options of custom URLs available to you. This is usually a username name decided by YouTube and an option that allows you to add a suffix of your choosing to that username.

YouTube Channel Pradeep Singh Custom URL Option

Step 7: Select the option and click to select the box that you have read and agree to the custom URL Terms of Use and click Change URL.

Step 8: You cannot change the custom URL later, so please make sure it’s final before you confirm the choice.

Confirm Choice for Custom YouTube URL

That’s all. Your YouTube channel should now have a custom URL that you can use on your website or easily spread the word about your channel.

Changing Custom YouTube URL

YouTube no longer allows you to change a custom URL after you have chosen recently in the new format of

Although previously allowed, YouTube has also stopped letting users adjust the capitalization, accents, or diacritics (settings that were mostly linked to Google+ to make usernames consistent on both platforms).

– Previous details of changing custom YouTube URL removed. It was previously possible to change the capitalisation or accents of the custom YouTube URL.

Requesting Custom YouTube URL Offer

You can reach out to YouTube creators support if you have specific cases such as a conflict when and point to different channels.

You can also reach out to YouTube support as a creator for more information on custom URLs, but you won’t be able to request particular custom YouTube URLs for your channel. Make sure you check out the YouTube help forum for any queries that might have already been answered.

Currently, there’s no way to request a custom YouTube URL offer. Once you are eligible, you should get a notification in your email or on your YouTube notifications page.

You can always check your YouTube features page on your channel dashboard to see if you are eligible for a custom YouTube URL including other features such as YouTube monetization. Find the right card under features to see if you are eligible (see the screenshot below).

YouTube Features Page for Custom YouTube URL

Associate Website for Custom YouTube URL of your Choice

If you have a website with a custom URL keyword in your domain name, you might be able to skip some YouTube requirements and get the custom YouTube URL of your choice.

Once you associate your website with your YouTube channel dashboard, YouTube might email you with an offer to claim the suggested custom URL of your choice. Here’s what the email looks like offering you to claim your custom URL.

Custom YouTube URL Notification by Email

Please note that this email is for a custom Google+ URL, but once you get this notification, you will also have the same custom URL available for your YouTube channel.

Steps to associate your Website with YouTube for Custom URL

Follow the instructions below to get your website associated with your YouTube channel.

The custom URL offered is mostly based on the domain name that you own (see how to buy domain names here) and provided that others haven’t claimed the custom URL already. To associate your website with your YouTube channel, you should have your website added and verified in the Google search console.

– Go to Google Search Console and sign in with your Google account. Click on Add a Property and enter the URL of your website.

Add Website to Google Search Console for YouTube

You will be presented with several options that you will need to complete to verify the domain name. After you proceed, you will see a success message verifying the ownership of your domain with Google Search Console.

Ownership Verification of your domain with Google search console

Once you have your website successfully verified in Google Search Console, you can then associate with your YouTube account. Follow the steps below.

When logged in, Navigate to Advanced Channel Settings of your YouTube Channel by clicking your account > Creator Studio > Channel > Advanced.

2. Under the “Associated website” section on the Advanced settings page, enter your website URL in the box and click Add.

Associated Website on YouTube Channel Settings

3. If you have successfully completed the verification in Google Search Console with the above steps, you will instantly see a success message with a green dot. Click Save to make your change.

Save Associated Website with YouTube Channel Settings

In other cases, you will be guided to verify your website in the Google Search Console. If you see Pending, You can either click Verify if you own the website (after adding in search console) or Request approval to have a web admin approve it.

Once you have associated your website, wait for few days and you might get an email from Google+ or a YouTube notification for your custom URL even if you don’t meet all the requirements (mainly the minimum subscriber option).

YouTube association with Google+ profile

Google+ is a social network that adds a social layer to your Google presence, and Google previously made it necessary to have a Google+ profile to use its video network – YouTube among other platforms.

Back in 2015, when Google+ shifted to a community and interest-based social experience platform, Google announced that the YouTube channel no longer requires the Google+ profile.

Such developments also changed the YouTube custom URL settings, and that’s what we will look into next.

YouTube Custom URL – Google+ Profile Influence

To make the user experience consistent and have a unified identity for the creator, Google previously allowed choosing the same Google+ URL as your YouTube custom URL or YouTube vanity URLs.

With changes in the Google+ requirement for Youtube, the custom URL option has now changed, and you can no longer get a custom Google+ URL as your custom YouTube URL or YouTube username.

These changes also mean that you don’t need the same Google+ URL to claim a new YouTube custom URL and vice versa.

In fact, you can totally delete your Google+ profile association if you have connected them in the past without affecting your YouTube channel. Make sure you don’t delete your entire Google profile, though.

Final Thoughts on Custom YouTube URL

Custom YouTube URL is an essential feature of your channel, and I hope I have convinced you to take extra efforts to claim the URL of your choice.

The YouTube team also believe that a custom URL is an essential feature for both creators and subscribers on the platform. The recent changes such as disconnecting from Google+ and allowing users to claim to brand new custom URLs with minimum requirements are all part of improving the feature.

Have you claimed a custom URL for your YouTube channel yet? Let me know if you have any confusion related to the new changes in claiming your custom URL in the comments below.

And if you found this tutorial helpful, consider subscribing to my YouTube Channel here.

Need a hand growing your YouTube channel? Try TubeBuddy for free today!

TubeBuddy Banner YouTube Pradeep Singh


  1. Joe Alves says:

    Greetings Pradeep! I am having an issue with my YouTube account and hope you can help me. I have had my channel for over a year now, I have over 700 subscribers, and in good standing, have uploaded channel art, the whole works! But in all that time, YouTube still says that I am ineligibility for a custom URL! Before you ask, I have been to the YouTube help forum MANY times to no avail. No one has any answers for me, no one has been able to help me! According to youtube’s current guidelines I meet all requirements to get the custom URL but my channel just keeps saying that I’m ineligible!! For reference I do have a google+ account if that matters at all- Also, I do have two channels associated to my YouTube account. One of my actual channel, and another that just has an old bio picture and my email address attached. Could that be why YouTube won’t let me have the URL? I’m extremely frustrated as this has been an issue for me for months now and no one us been able to help!! I’ll tell you whatever you wish to know about my account! Please help me with this, I’m at my wits end and need the professionalism that will come with a custom URL!! My YouTube page is at this shortened link:
    I had to use the shortener because my actual URL look so poorly! ?

    1. Ghanshyam Prasad Mishra says:

      On 30th March my you tube channel monetization approved but adsense app showing that my account isn’t approved please guide me

  2. sophia wang says:

    Hello Sir,

    Nice Information. I need your help as I had a custom URL for my you Tube channel but whenever I click on my channel then I am not able to find my custom URL, it always shows the old version of URL.Could you please help me for the same.

    Thank You

    1. Alexandra says:

      Having the same problem and would love an answer.

  3. Is this possible? Two different account with same username?

  4. Thanks, man. I just needed to understand what all the mess is. And it’s good to see the whole timeline of YouTube policies with, so to say, justifications. Thank you for the help. ?

  5. S_h_a_r_k_93 says:

    Hello Pradeep, I was wondering what were the requirements that YouTube uses when evaluating your “display name” as a viable option for your approved Custom URLs … in other words, I am eligible to claim my custom URL but YouTube is picking my legacy username only for the choices in the Custom URL menu and nothing else (like my display name) … and my legacy username is exactly what I am trying to get rid of. 😀
    Much appreciated!

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